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Employer

Chemical Watch (part of Enhesa)

Job title Marketing Manager (maternity cover)
Location Bath, BA1 (interim working from home due to COVID-19)
Date posted 04-Jan-21
Apply by 04-Mar-21
Contact Ryan McErlean
Ryan.mcerlean@chemicalwatch.com
https://chemicalwatch.com/
Summary An exciting opportunity for an ambitious events marketing manager to join a successful, global B2B publisher and global events organiser. The maternity cover role offers the possibility to be either office-based in Bath, UK or remotely based.
Details

The brand

Chemical Watch provides businesses worldwide with the information and perspectives they need to safely manage chemicals in products, reporting on the actions and opinions of all stakeholders. Our brand has a strong shared sense of purpose, fuelled by expert and motivated staff who want to make a difference with their work.

Owned by Enhesa - the global provider of environment, health & safety and product regulatory compliance information - Chemical Watch continues to enjoy strong global year-on-year growth and has seen its sales team continue to expand. We are looking for an individual with drive, enthusiasm and passion to join the team and in return, you will find Chemical Watch a stimulating place to work and progress your career.

Pros 

  • Fast-growing B2B professional intelligence and global events provider
  • A dynamic, friendly team based in heart of Bath (interim working from home due to COVID-19)
  • Reporting to the head of marketing and taking responsibility for marketing a global and world leading portfolio of events along with additional membership campaigns and projects
  • Working across different departments including events, editorial, sales and customer success
  • Build your marketing skills and knowledge of related systems and processes from an experienced and successful marketing team
  • Working as part of a marketing team of 8 people, opportunities to develop and take on interesting projects
  • Strong company purpose to help and enable businesses to create safer products

Job functions and responsibilities

  • Managing a small events marketing team to run multi-channel marketing campaigns for conferences, training, eLearning and webinars to achieve revenue targets
  • Planning and reviewing the events marketing strategy and taking a proactive role in improving campaigns and identifying new opportunities such as special offers, new channels, audiences and segments
  • Contributing to weekly events marketing meetings and providing input and direction where required for the marketing and events teams
  • Copywriting, editing and proof-reading email campaigns, landing pages, brochures, social media etc. for final sign off
  • KPIs, reporting and analysis, and identifying when changes / improvements are needed
  • Managing and working on additional marketing campaigns and projects around Chemical Watch membership, reports and guides, advertising and sponsorship
  • Line management of the marketing assistant and marketing executive within the team
  • Participating on other marketing projects including lead gen, nurturing and managing the qualification (MQL) process
  • Overseeing design, production and delivery of promotional materials
  • Delivering product demonstrations via webinar and occasionally at in-person events
  • Staying up to date on latest marketing techniques and trends

Skills and experience

  • At least 3 years’ demonstrable events marketing experience working in a similar role within a digital marketing team preferably supported by a relevant degree or diploma
  • Strong experience in email marketing plus familiarity with other marketing channels including social media, content marketing, webinars, PPC, SEO, conferences and partnerships
  • Excellent copywriting and proofreading skills, and high attention to detail
  • Practical experience using CRM, CMS and marketing systems (email, automation, data)
  • Strong communication and teamwork skills
  • Line management experience
  • Good organisation and planning skills
  • Ability to pick up and work with technical subject matter
  • Interest in circular economy and sustainability a bonus

Benefits and package

Competitive salary, 25 days annual holiday, 9-5 (or 8-4) working hours, casual dress code, strong corporate culture with passion for sustainable living and working.

References required on request.